Dynamic, modern, diverse, animated, exciting and cosmopolitan, we could only be discussing the ultimate metropolis that is London. Consistently winning accolades, be it in relation to its popularity as a city or its plethora of attractions, restaurants and stores that reside there, it is clear that London is the crowning glory of the UK. With its world-class renowned visitor attractions and its iconic national landmarks that combine to create the most striking city skyline, it is no wonder that the nation’s capital is a destination favourite among national and international tourists alike.

Where can you even begin to start when it comes to listing some of the must-see attractions in London? Being the UK’s economic, political and cultural powerhouse, London has every possible area of interest covered. Politically minded and engaged?  There is no better place in the UK to visit then the long established home of the UK government: The Houses of Parliament. A Royal Family fanatic? Then potentially a visit past the spectacularly regal Buckingham Palace and the Royal parks might be in order as well as the witnessing of the ceremonial and British pageantry of the Changing of the Guards.

It might be the ultimate powerhouse of UK economy and the epitome of city life, however, that does not stop London being absolutely rooted in a magnificent wealth of history. Nothing quite reflects this like the fact that London is home to four breathtaking World Heritage Sights alone: The Palace of Westminster & Westminster Abbey; The Tower of London; Maritime Greenwich & the Royal Botanic Gardens.  These attractions are merely gracing the surface of all that London has to offer because who can forget the iconic skyline attractions of Big Ben, The Shard & The London Eye or the journey to the past that can be taken at The Imperial War Museum, Natural History Museum and the British Museum.

London is almost a world in itself and this is reflected in its wide array of cultural offerings. Boasting truly world-class attractions at the prestigious likes of The Tate Modern, The National Gallery & The Victoria and Albert Museum, many of London’s top galleries and museums are actually free, which considering their excellence and quality, is an amazing opportunity to take advantage of. However, to keep the little ones more engaged, other esteemed attractions also include London Zoo, Madame Tussauds, The London Dungeons and the Sea Life London Aquarium; London can truly cater to all interests!

One of Europe’s most renowned shopping destinations and a prime fashion capital that is up there in the ranks alongside Paris and New York, it is no surprise that many make the journey to London just for the shops. Whether you want a shopping spree amongst some of the world’s most beloved brands or a truly unique experience amongst some of the trendiest and quirky independents, you will find everything you could possibly desire in London. With some of the world’s favourite high streets, shopping destinations like Oxford Street, Camden Market, Covent Garden, Piccadilly Circus or Westfield Stratford City are only just a mere indication of the serious wallet exercise you can engage in.

The bright lights and city spotlights may be calling your name and there is no denying that London is the ultimate nightlife hub. On the UK’s own personal Broadway, The West End, there is a whole host of the biggest names gracing some of the world’s most infamous stages to keep you entertained. From beloved feel-good musicals like Wicked, Dirty Dancing & Jersey Boys to dramatic plays, there is always a reason to go to London and that is before you count all the inevitable excitement occurring at The Royal Albert Hall, the Barbican Centre, the 02 Arena, the Royal Opera House, Wembley Stadium and Shakesperare’ Globe. Never say there is nothing happening in London! Of course in a city so culturally diverse and wealthy, there are one or two restaurants to keep the taste buds satisfied. With a supply of over 6, 000 restaurants, including the finest dining that the 65 Michelin ranked restaurants can offer, there is certainly a place for everyone to find a bite to eat which will cover a global spectrum of cuisines and prices.

As the nation’s ultimate metropolis, London is where all the action is at for both leisure and business travellers. With over 14, 000 businesses residing in the City of London and a significant collection of company HQs, it is clear that London, as a thriving business hub, is where all the deals are made. With all its potential business venues and its incredible international links making it one of the most connected cities in the world, it is clear that there is no place with better facilities to enable the optimum business environment. Similarly, considering its world class array of attractions, it is abundantly evident that London does not lack when it comes to innovation, imagination, creativity and drive.

Whether you go to London to engage in a bit of retail therapy on the nation’s favourite high streets; to sample the culinary delights cooked by some of the best chefs in the world or to take in a break taking West End show, this is a city that can cater to all interests as reflected by its diverse and jam-packed events calendar.  Therefore, if there is one certainty with London, it is that one night there is not enough and this is where we step in. Ultimately, there is a plentiful abundance of serviced apartments in London to meet the heavy demand but we will save you from having to wade through the mass selection and will source you the accommodation that best meets your individual needs, at a price that does not break the bank.